How Taylor Swift, Snapchat, And Millennial Marketers Are Changing The Political Game

[ad_1] Capturing the youth vote can make the difference in a candidate’s victory or defeat. Historically, 18-29-year olds have performed below expectations. In 2018, voter registration has skyrocketed. The question is whether the actual number of votes cast by 18-29 year-olds will match this expectation.   The initial signs are promising. According to The Institute…