[ad_1] Leveraging influencer outreach is a powerful marketing strategy you need to pay close attention to. Simply creating content is not enough to secure those coveted higher rankings keeping you up at night. You need to expand your audience reach and connect in a more meaningful way. Most marketers know the value of having a…
[ad_1] Influencer marketing typically refers to paying celebrity influencers — those with large followings on social media, blogs, newsletters, etc. — to promote … [ad_2]
[ad_1] “A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” – Scott Cook The digital evolution that sprung in the millennial generation has fed through to a decade and a half of new job opportunities online, which includes content creators, micro-influencers and…
[ad_1] While businesses scramble to recalculate marketing strategies and social media is at an all-time high, is the influencer persona going extinct? Netflix’s latest season of Black Mirror dives into the tricky realm of influence. At the birth of YouTube in 2005, few would have predicted that it would pave the path to one day reach…