If you doubt the power of influencer marketing, consider this: A six-month-old blog produced by DrumUP published a roundup of social media marketing books on June 11, 2015. Historically, the blog’s average share per post was around 20, but with this post something interesting happened. Within a few hours of publishing the post, Guy Kawasaki, […]
Experticity CEO Tom Stockham credits a bike ride for helping him realize the value of influencer marketing. There he was, riding a Santa Cruz mountain bike in Salt Lake City, when it hit him. Nine out of 10 bikers in his group — including his brother Dave — were riding Santa Cruz Bicycles. Stockham said his brother loved […]
Generation Z and millennial employees love technology in the workplace, but the digital natives still crave human interaction at work. Though they were born and raised with cell phones, internet connectivity, and social media, both millennial and generation Z employees crave in-person communication in the workplace. A recent survey conducted by Future Workplace and Randstad […]