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Generation Z Media is one of the world’s first media agencies targeting the youth. Our plan is to buy media for some of the largest advertisers.
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Code Red Esports expands offering to cover influencer representation

BusinessBy adminMarch 12, 2019Leave a comment

[ad_1] Code Red Esports is stepping into the world of gaming and esports influencers. The esports agency already represents a number of influencers but will be adding a number of new clients to its ranks in the near future. Image credit: Code Red Esports As per the announcement, this move into representing influencers supplements the…

Betty Kyallo anaweza uza maziwa ama airtime, sio Posh Palace, Susan Kaittany screams

BusinessBy adminMay 7, 2018Leave a comment

[ad_1] Posh Palace CEO Susan Kaittany has finally spoken out on the massive fallout with Betty Kyallo. In a candid interview seen by Mpasho.co.ke, Susan explains that the KTN news anchor was a social media influencer. She did not put in a dime into the investment of the business. Incase you missed the first series…

Hoop springs eternal, Marketing & Advertising News, ET BrandEquity

BusinessBy adminOctober 25, 2017Leave a comment

[ad_1] In July this year, Kevin Durant’s maiden visit to India as a representative of NBA ended with a Guinness World Record: the world’s largest basketball lesson in multiple venues. Over 3,459 Indian kids got to learn from the 2017 NBA finals MVP who plays for the Golden State Warriors. A pumped Durant returned to…

Building A Long-Term Relationship With The Single-Ticket Sports Fan 07/03/2017

BusinessBy adminJuly 4, 2017Leave a comment

[ad_1] For most sports franchises, the season ticket holder is the holy grail of fan. And for good reason: according to research from Deloitte, season ticket holders “spend five times as much money as non-season ticket holders on non-ticket purchases from sports organizations and authorized partners.”  But season ticket holders aren’t spending just because; they’re…

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